Mailriser is in open beta. Learn more.

Mailriser Documentation

Documentation/Tags/What is a Tag?
What is a Tag?
Learn about Tags and how to use them.

A tag is a metadata that you can attact to a user to help you divide up your list into a smaller segment.

For example, you can create a tag called VIP and then add it to your most important users. You can then send a special email to all users with the VIP tag.